Bright Eyes Secret Tricks – IT Cosmetics

You know when you hear a whole load of exciting stuff about a product it’s pretty much essential to jump on the bandwagon and see what the buzz is all about. That’s exactly what I’ve done with this concealer from IT Cosmetics. IMG_2590

This is actually a duo of products, plus some special brushed to get the application as flawless as possible. One is the Bye Bye Undereye Anti-ageing Concealer and the Hello Light Creme Illuminator.

Each product comes with a special brush – the highlighter has a pointed precision brush. A sort of pointed version of a buffing brush. Which works a treat for placing your glow exactly where you want it. Then the concealer comes with a double ended brush with a flat concealer brush to apply then a small domed brush to blend to a flawless finish. Application really does make all the difference with make-up in general and something like concealer, it’s pretty much the make-or-break in getting that ‘I got nine plus hours sleep last night… honest’.

So on to the concealer, it’s a full coverage. This usually puts me off, fine lines under my eyes doesn’t usually combine well as it can tend to just exaggerate them and it’s just not worth the dark circle concealing. I’d take dark circles over exaggerated wrinkles any day.


So, less chat – more showing the results. Above is the under eye concealer on one eye and not on another. The brightening effect and smoothing finish is better than anything I’ve seen and it lasts without drying down to the point where the lines show more. It stays looking and feeling creamy.



I’m wearing the creamy illuminator in the photos above too but it’s one that is hard to capture unless you really pile it on. But what it does deliver is that naturally ‘glowy’ finish over the highlighter look. It’s the sort of duo that will genuinely combine to make you look fresh and well rested even when that couldn’t feel further from the truth. This concealer is a new go-to favourite for when my eyes are looking like I maybe stayed up a little *too* late writing that blog post or scrolling through Twitter…

IT Cosmetics is available from QVC UK

Highlighter and brush * £29

Concealer and double ended brush * £23.64

*PR sample or gift



  1. Anne
    August 4, 2016 / 10:19 am

    Honestly I’m exactly the same about under eye concealer. I’m in my late forties and although my under eye wrinkles aren’t bad I find that the benefit of colour correction is outweighed by concealer creasing and making them look crepey. BTW I use Nars CC when I can be bothered. Do you think that the IT concealer would be better?

    • Jen
      August 4, 2016 / 6:18 pm

      I really like the NARS and it’s a good option for hydrating. I’d say the IT one is heavier coverage and longer lasting, so maybe for long days/nights out the IT is a great choice.

  2. August 5, 2016 / 10:44 am

    I love the results of this. I struggle with mega creasing under my eyes almost like I have wrinkles and I’m only 22! It’s so annoying, but I’ll definitely check this out x

    Gemma Louise

  3. Marlene
    September 17, 2016 / 11:06 pm

    I’m 77 years old and using the bye bye under eye coccealer alon with the illuminator and this works great on me as I have dark circles under my eyes also in the corners. Always asked “what happened to your dark circles??”
    It’s the best!

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