Maybelline Dream Creamy Foundation: Review

Maybelline recently launched it’s latest foundation offering to the market, and as usual – I was sucked in by the hypnotic advertising. Yep, that’s right – I was won over by the promises of baby-perfect skin and a pore-less finish (excuse the dirty sponge – picture taken after I have been using it for a few days).

My history of testing out Maybelline foundations has been pretty repetitive. They launch one, it looks amazing in the advertising, I buy it, love it at first, then realise it’s not for me and then discard the bottle/tube/tub like an unwanted piece of junk mail.
Of course, every time I manage to repeat this – in total denial that Maybelline foundations are probably just not for me. Anyway, the process has decided to repeat itself with the new Dream Creamy.

Described as ‘solid-to-liquid, ultra-smooth and hydrating’, all sounds good. Especially since I have dry skin at the moment so I had high hopes.
So what did I think?

Well, it was mixed. Firstly, the texture is pretty dreamy – smooth as a baby’s bum and very very creamy. The pot comes with a make-up sponge in the lid. It was really easy to apply and thanks to the gorgeous texture it was easy to blend.

But it wasn’t all dreamy perfect skin. I found the texture so easy to blend that it was easy to blend it right away – leaving no coverage. This can be avoided by using something other than the sponge applicator it comes with to apply it.

The colour range is really limited with this foundation, the palest one (light porcelain) is a fairly good match for my NW15 skin.

This foundation is really moisturising, so you will end up shiny after using it. If you have oily skin then this probably won’t work at all for you I’m afraid – I also found that it didn’t last all day for me – slipping off by around lunchtime. Setting with powder helps, but with a shiny nose and dry cheeks my skin is probably a bit too combination/indecisive for this to be the one for me.
I have heard from others that this foundation has caused some people to break out, so far it hasn’t happened to me but I have only been using it since Sunday.

My other slight criticism is of the packaging – I like that the foundation and the applicator are separate, but I wish it had a mirror for on the go application. The base pot with the product in is also screw-off, and a couple of times already I have prodded the lid into it – making a bit of a mess.
So my overall opinion – this foundation is nice, will use again but wouldn’t repurchase when it runs out. If you have seriously dry skin then this could be the foundation for you – although not if you are looking for heavy coverage or a matte finish.

** The small print**

I bought this product myself. All reviews are honest and impartial regardless of the source.


  1. January 29, 2010 / 11:42 am

    Do you find it lasts all day? I used to use the Dream Matte Mousse before I discovered the foundations I use now, and I used to have to top up my foundation. When I was working I would put it on a 7am and it would last until around 2pm and I would top it up at 5pm before leaving the office. I just think my skin seemed to suck up all the make up x

  2. January 29, 2010 / 11:51 am

    Really doesn’t last long on me. I needed to de-shine with powder just after my tube journey to the office and probably by lunchtime I would want to re-apply.

    I don’t totally hate this product, just found it too moisturising and light for me at the moment. Goign to try applying it in different ways (sponge/brush/fingers) and see if that makes a difference.

  3. January 29, 2010 / 12:04 pm

    booo hisss! this gave me a horrid breakout and gave me NO coverage =(


  4. February 6, 2010 / 1:38 pm

    I’ve never had any luck with Maybelline foundations, so this doesn’t surprise me 🙁 I think the day that they come out with a foundation that works with my skin will be the end of the world.

  5. June 30, 2010 / 1:50 am

    Your description of alluring Maybelline products are so true! The same thing has happened to me before as well. I’ve tried Mousse products a few times but they never work for me. Despite me knowing that this probably not a good for my oily skin, I’m still tempted to run out and buy it. Damn.

  6. The Beautiful Blog
    October 27, 2010 / 9:29 am

    I haven’t tried this although I have been tempted. It’s similar to the miracle touch foundation by fax factor which I think is amazing x

  7. Rachel
    January 13, 2011 / 12:33 am

    It applies loads better with a dual fiber brush like mac 187. Even fingers don’t give the best results. The finish is so nice, it looks like a completely different product. Highly recommend ditching the sponge.

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