Urban Decay Build Your Own Palette (picture heavy)

Urban Decay, makers of the infamous Naked palettes have recently launched a new palette option – where you can build your own. A little like the pro palettes from MAC, but much funkier and with more portable options (you can put the shadows back into their single pots if you only want to take one or two) and the palette has a large mirror and comes with an eyeshadow brush.


I was given the chance to build my own custom palette by picking the five shades to go inside the spare slots – when you buy the palette it comes with a single pale shadow called ‘Walk of Shame’ (love the Urban Decay shade names by the way) so I set about googling which shades to choose and finally settled on the following:


– Chase: A shimmering bronze, darker when swatched than it looks in the pan
– Bust: This was my number one choice – a taupe.
– Snatch: A pinky shade with shimmer.
– Maui Wowie: This is one of the classic UD shades that I’ve wanted for ages. It’s somewhere between a khaki and a champagne colour.
– Midnight Rodeo: Another one in the famous ‘midnight’ family from UD (midnight cowboy, midnight cowgirl etc…) a soft mid brown with shimmer.

Top: Chase, Bust
Bottom: Snatch, Maui Wowie, Midnight Rodeo
Add caption
L-R: Chase, Bust
L-R: Snatch, Maui Wowie, Midnight Rodeo
Walk of shame (comes with palette)
Left (bottom to top): Walk of shame, Chase, Bust
Right (bottom to top): Snatch, Maui Wowie, Midnight Rodeo
I like the size and sturdiness of the palette – it’s metal, so will withstand being hauled around in a handbag or luggage. It would be nice if it was a little slimmer, but that’s being picky. It’s great that it has a mirror and I like how you can put the shades in but easily remove again – so if you keep the outer casing for the singles you can interchange. You might want to build a collection of shades and only have the six you want to carry in the palette but others stashed away to mix and match.
As for the shadows – the pigment and smoothness is impressive for all. Some of the shades do have the odd chunk of glitter running through them, but not too heavy (snatch and midnight rodeo in particular) and when swatched the glitter pretty much falls away. I am impressed with the quality of the shadows and love the shade range (and names!).
When it comes to cost I think this is perhaps where it falls down a little – the palette with single shadow is £14 (currently £11.90 on Beauty Bay) – not too bad at all (when a MAC pro palette is about £10 I think, but that’s without a mirror or any shadows or brushes) the UD palette comes with ‘Walk of Shame’ , a mirror and a brush. But then each shadow is £14 (currently reduced to £11.90 on Beauty Bay) which does make it quite expensive to fill the palette (£84 for the palette and five shadows total) but then if you have a palette of six shadows you love and use all the time this is better than a palette with 15 shadows that you only use three of?
My overall view – the palette is a great idea and the shadows are fantastic quality. I would say that if you find yourself building a collection of UD shadows over time, then the palette is worth purchasing to hold them and make them easier to travel with. 
Urban Decay is available from Beauty Bay

PR sample. 


  1. June 4, 2012 / 7:18 am

    So much fun! I like how every thing is not finite and there is room to play with it!

  2. Christina Adores
    June 4, 2012 / 9:57 am

    Love the look of Chase! I play quite safe with my eyeshadows, always favouring bronze xx

  3. June 4, 2012 / 9:35 am

    Great idea! 🙂



  4. kirstyb
    June 4, 2012 / 11:38 am

    lovely shades

  5. June 4, 2012 / 12:08 pm

    I do like the Urban Decay palettes but I just find them really bulky compared to the Mac ones!


  6. June 5, 2012 / 2:24 pm

    The colours you picked look great! For the price to build a palette though, I think I’d just go with one of the Naked palettes.

    Check out my blog, I’m doing a giveaway when I reach 100 followers! 🙂

  7. June 6, 2012 / 11:59 am

    I love the look of these, not loving the cost but do love Urban Decay

Leave a Reply

Privacy policy

Your data is serious business. You can read our full privacy policy here.