Last week you might have spotted the post (here!) where I told you I was going along to an event with Boots No7 and Stylist Magazine. Well, along I went and here are a few things I wanted to share post-event – as it was really interesting. Both in the actual event and hearing some really interesting things about skincare from Dr Mike Bell, No7 Skincare Scientific Advisor and the independent dermatologist, who was also there to ask the Stylist reader questions and share some handy skincare tips. All over some lovely drinks and nibbles at the St Martin’s Lane Hotel.
Firstly, before I even get into talking about the tips and information about the skincare range and what makes No7 skincare special. One thing that really stood out to me about the event was how much knowledge the audience had about skincare. It’s not just beauty blogging geeks like me, that can’t get enough of skincare products – with everything from the double cleanse, to AHA exfoliators. How important SPF is and how skin type often isn’t as straight forward as oily/normal/dry. This was really reflected in the questions asked – and the fact the audience were absolutely raring to go. There were no awkward silences waiting for someone to sheepishly raise a hand – there were more questions than there was time.
A little reminder of a few of the bits that make No7 Protect & Perfect special…
The No7 Protect & Perfect Intense Advanced Day Cream helps target deep lines and wrinkles whilst delaying new ones from forming. Has the all important SPF15 and 5* UVA technology. The Night Cream is designed to work alongside your skin’s natural night time repair process. Then there’s the Eye Cream specifically designed to target the tricky eye area to help tackle puffiness and dark circles along with the anti-ageing benefits. The full range contains the key special ingredient of Matrixyl 3000 Plus™ along with a super-cocktail of anti-wrinkle ingredients.
The biggest – and most exciting things about the No7 Protect & Perfect Serum and skincare range – is that it’s been clinically tested and proven to be effective at reversing the visible signs of ageing. Along with that consumer trials showed that 90% of women said they saw better anti-ageing results when they combined this full routine with the serum.
One of the things I got to do at the event was have a one to one chat with Dr Mike Bell, Skincare Scientific Advisor for No7 – a really passionate and interesting guy who hosted the evening to chat about skincare in general and is also a total expert on the No7 range. Some of the key questions I asked him:
Question: What’s the biggest myth you would like the debunk about anti-ageing skincare?
Answer: I would say, that you don’t need to have a single ‘magic bullet’ for anti-ageing. It’s not about that one magic ingredient, it really is about the blend of well known and established ingredients like Vitamin A, Vitamin C. It’s about how we can combine these with the delivery system and the formulation to get the best impact on the skin. That and that there’s not an over night miracle cure of ‘two weeks and your lines and wrinkles will vanish’. It takes perseverance and time to help improve the condition of skin.
Question: What do you predict will be the biggest trends in skincare ingredients in the coming months and years?
Answer: I don’t think the ingredients themselves will change all that much. I think it will be the delivery systems and formulas that change. The key ingredients – hyularonic acid, vitamins A and C. More gel or water based formulas. Essences and oils that harness the same key ingredients in new delivery systems.
Question: What do you think is the biggest mistake that people make in their skincare routines (or lack of!)?
Answer: Probably not wearing daily UV protection, especially broad spectrum UV protection. I think a lot of people thing they don’t need to wear UV protection if it’s cloudy or just not too hot in the day. That is one of the ways that No7 really excels with 5* UVA protection. I also think a few older people tend to think ‘it’s too late for that’, and it’s never too late – damage continues!
Question: What do you recommend for someone who wants to deal with multiple skincare concerns? (i.e. they have breakouts, but also want to tackle ageing)
Answer: It’s a tricky one, I think you have to focus on the thing you’re most bothered by and deal with that problem as your priority. To try and deal with everything will most likely compromise on how well you deal with any of those issues. So if you have breakouts, focus on salicylic acid products to deal with those and really clear out the skin. That’s what I would say, it can be difficult to combine to deal with many issues at one time and they’re dealt with in different ways.
Question: What do you suggest for dealing with a ‘plateau’ in skincare efficacy?
Answer: Using something like a break or ‘bootcamp’ where you take a break and use something like a glycolic peel or microdermabrasion to sort of ‘kick start’ your routine again and break from your usual routine.
Question: How much of an impact does diet and lifestyle have on the skin?
Answer: It does have an impact, for example – stress can effect your natural protection levels in the skin. Lifestyle can definitely effect your skin. Your diet does have an effect – where some issues such as acne can be effected by higher sugar diets so changing your diet can impact this.
Overall, I really, really, enjoyed being a part of this Boots No7 and Stylist Magazine event. One of the things I remarked at the event was how the content and set up of the event was really similar to how some of the earlier days blogger events were set up. Plus the people who went along – as I mentioned at the beginning – are far from baffled by skincare. They know their stuff and I love this. It means consumers expect a lot from their skincare and they’re not just there to be blatantly marketed to. They want honest, real answers to more challenging skincare questions. Afterall, the market – beauty and skincare in general – is a saturated one. If a product doesn’t perform, then it’s highly unlikely to ‘survive’ as there’s so much out there that the shopper can just move on to the next best thing to try. Especially with so much information and other consumer reviews available to research before you waste a purchase. But, when you look at it this way, the ongoing popularity of the Boots No7 Protect & Perfect family really does speak volumes.
Personally, it’s a range I’ve tried on and off over the years since it’s first launch. I’ve always been a fan of the serums and whilst it’s only been a week I’ve been back on the P&P bandwagon, I’m enjoying it so far. With the main difference I’ve noted initially is how my skin feels really well hydrated. It’s too early days to commend on vanishing lines or other longer term effects – as Dr Mike Bell said – there’s no overnight miracle with skincare! But so far so good. But I think the Boots No7 Protect & Perfect range is very reasonably priced, easily available AND backed up by clinical evidence that it is actually effective. Not a bad start!
Post sponsored by Boots No7.